Raphael is the founder of Light Tone Studios, a production company built on creative instinct, technical precision, and a “get-it-done” mentality. With a background working with brands like NOW TV, Sky, and leading tech, engineering, and music industry players, he’s spent years crafting content that doesn’t just look good, it moves people and makes an impact. From major commercial productions to working directly with bands and labels, Raphael brings the same relentless drive: figure it out, make it better, and deliver work that stands out.

Jacques is the Creative Director bridges who the gap between business objectives and human behaviour, ensuring brands connect in ways that matter. With 18 years of experience working with brands like Apple, Kwesé TV, Siemens, Mercedes-Benz, and Budweiser, he specialises in turning misaligned messaging into brand stories that drive real impact. His insight-driven, results-focused approach helps brands refine their positioning, fix underperforming creative, and reimagine their presence - from redefining brand narratives to shifting consumer behaviour.

Beyond our core team, we collaborate with independent experts who’ve worked alongside Light Tone Studios on major projects. They’re essential to how we operate, bringing expertise in planning, post-production, and creative services to ensure every project is executed at the highest level. From producers and planners who lay the groundwork to editors, motion designers, and sound engineers who refine and enhance, to strategists and creative leads who shape the bigger picture, each plays a key role in turning great ideas into exceptional content.